UX/UI: Bridging digital with physical using proximity based social network environment.



Senzit is a predictive maintenance company that manufacturers IOT devices that collects time sensitive data to ensure a heavy duty vehicles longevity. When I was brought on board the company was in the midst of a complete overhaul of their front end product. This was extremely exciting because I was the only UX/UI designer on the team with 13 developers in India at my disposal. After completing user tests and surveys of the current product we determined the significant pain points to address in the redesign and split up the work into manageable sprints.

before and after


Shown below is a before and after view of the primary dashboard page that users would enter after log in. After user testing we determined the major pain points to tackle in the overhaul were : confusing iconography, uneven hierarchy, long loading times. and hidden features. To solve some of these pain points we incorporated pagination to increase speeds, a section dedicated to most critical notifications, and a table with sorting capabilities.


Due to the large change to the platform we created an extensive knowledge base and tutorials to acclimate users to the new user flows. Along with user interface design I spent a lot of time diving into google analytics and hotjar to understand where users are getting stuck and what features they use the most/least.


Along with the dashboard we streamlined other processes like creating maintenance alerts, notes, and indicating when they completed maintenance to their heavy duty vehicle.



After the success of the desktop application we turned our attention towards mobile. Because of CCPA compliance we were not able to see our users interact with the device however through customer visits and internal usability testing we were able to identify some points to resolve. We found that navigation was a place where we can add ease of use. We created a bottom navigation, separated out vital information, and changed the language to be more universal.


The rest of this redesign included light and dark mode, sign up heirarchy for easier sign up, and other minor shifts to track in future testing.